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Saturday, September 12, 2009

Definition of an eCommerce Website

An ecommerce website is a website with a sole purpose of selling products or services. Their popularity has increased within the past five years and is expected to continue as more people look to earn income from home.


Funding
Ecommerce websites are usually financed through sales of the products on the site, as opposed to advertising. Occasionally, they are funded by both.

Content
Ecommerce websites consist of text and images designed to provide detailed information about the product or service. They also give site visitors an idea of what type of item they might be purchasing--for example, size, shape, color.

Marketing
Content on ecommerce websites is intended to be more than informational. Its purpose is to actively sell the product or service. Key phrases such as "Buy Now" or "Special Offer" are used frequently.

Shopping Carts
Much like a grocery store, ecommerce websites consist of "grocery carts" and checkouts to enable potential buyers to purchase more than one item.

Payment
Ecommerce websites consist of a page in which visitors provide billing information so the site can collect on items purchased.

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